John J. McGonagle and Carolyn M. Vella, "Proactive Intelligence: The Successful Executive's Guide to Intelligence"
English | 2012 | ISBN: 1447127412 | 195 pages | PDF | 2 MB
Traditionally, tapping into the power of competitive intelligence (CI) meant investing in the development of an internal CI unit or hiring outside consultants who specialized in CI. Proactive Intelligence: The Successful Executive's Guide to Intelligence offers an alternative: learn how to do it yourself and how to effectively manage the parts you cannot. The tools and techniques that will enable you to produce your own CI for your consumption are out there, and have been honed by decades of work.


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